Peace of mind for the Over 50s

You might feel young, but if you’re over 50 you’re already twice as likely to die as you were when you turned 40*. If you haven’t sorted out over 50s life insurance yet, you could be leaving your family with the financial burden of paying for your funeral if the worst were to happen.

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The cost of planning a funeral in the UK is rising. According to 2023 figures, the average price of a basic funeral is £3,953**, however the current cost of living has inflated professional fees and send-off costs, taking the total cost of dying figure to an average of £9,200**. Despite this, only 18% of people over the age of 50 have an over 50s life insurance policy in place to cover the cost of their funeral**.

Winston is designed to take the hassle out of getting your over 50s life insurance sorted. In a few minutes, you can get matched with either an increasing or fixed-price, quote for cover, so you can make sure your loved ones have some of the financial support they need to give you the send-off you deserve.

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How Winston Works

Fill in our one-minute advice form. We just need some basic details from you.

Winston talking to an expert on the phone

Speak to an expert over the phone about your cover.

Get your free no-obligation quote, and decide which cover is right for you.

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"Winston was very easy to use - anyone could do it. I would recommend Winston."

Sally Brinkman, Birmingham

What is Over 50s Life Insurance?

Over 50s Life Insurance is designed for anyone aged between 49 and 80 who would like to leave their loved ones a lump sum payment upon their death. The money can be used to cover the costs of your funeral or be left as a gift to your nearest and dearest. This type of Life Insurance offers guaranteed acceptance, regardless of any pre-existing health conditions you may have. Upon your death, the policy will pay out 100% of your agreed cash lump sum, provided that your policy has been in place for more than 12 months, and you have kept up with your premium payments.

Unlike an average Life Insurance policy, over 50s cover is designed to provide your family with enough money to cover the cost of your funeral should you pass away. Today, the average funeral costs upwards of £3,953 in the UK**, which you can cover from just £13.80 per month***, helping to take the financial strain off your family at a difficult time. If you want to leave more, you can agree a guaranteed payout of up to £20k to help see your loved ones through.

With Winston, you can speak to one of our team members who can provide you with your choice of options. Once you have paid your premiums for one year, should the worst happen, your loved ones will be able to claim. To get started with your free, no obligation quote, simply fill in our one-minute enquiry form and speak to one of our specialists.

Why Use Winston?

There's no medical, just a hassle-free application over the phone.

Your lump sum cash payment is 100% guaranteed upon your death after just one year of making payments.

You can choose increasing or fixed-price cover to support your peace of mind.

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Our Story

Dying isn’t a comfortable topic to think about, let alone talk about. But avoiding the subject has the potential to cause problems for the loved ones you leave behind.

Just for a minute, imagine the struggle your friends or family would have to go through if you left them with nothing to cover the cost of your funeral. 1 in 4 people in the UK said that funeral costs surprised them, with 23% reporting borrowing money from a friend or relative, and 15% resorting to selling belongings to cover the cost**.

Now imagine being able to take away the financial burden of having to raise the funds to cover your funeral.

With the average cost of a funeral continuing to rise, the last thing your family need to worry about during a period of grief is money.

That’s why we launched Winston.co.uk.

Our mission is to provide as many people as possible with affordable cover. Your experienced personal insurance advisor will work with you to match you with the best Over 50s Life Insurance policy to suit your needs, with guaranteed payouts of as much as £20k, helping to provide both you and your family with the peace of mind that they will be financially supported should the worst happen.

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